Author: tedm

Introduction Think about the last time you opened something without knowing what was inside. Maybe it was a gift, a sealed card pack, or a mystery reward in a game. … Read More

Technical writing has never been solely concerned with effective communication. One important aspect of technical writing involves checking everything about a document through a system. It involves meeting deadlines and … Read More

For the modern financial marketer, things can feel like a series of disconnected silos. On one side sits the high-velocity world of paid acquisition  where success is traditionally measured in … Read More

Luxury travel marketing is in a constant state of flux and it’s impossible to use just a few images or a generic promotional video. Today’s audiences expect emotional engagement, film … Read More

Most people think cybersecurity is complicated. It isn’t. A few smart habits, practiced consistently, can protect you from the vast majority of online threats. Here are the cybersecurity tips that … Read More

Digital ecosystems now include cloud microservices, on-premise data lakes, SaaS billing tools, and a growing queue of machine-learning models. When those pieces speak different dialects or respond at different speeds, … Read More